One of the first things we train our clients on in WordPress is the difference between posts and pages. Although you create them in much the same way, they have very fundamental differences. Posts WordPress was originally created as a blogging platform. That is what posts are generally used for. They are displayed on the blog in reverse chronological order, so that the latest post is displayed … [Read more...]
Call To Action: The Most Important Object on Your Website
Why does your website need a call to action? You need to make sure that your readers know what to do once they’ve viewed all of your information. Otherwise it may be unclear to them what action they should take.A call to action will focus your site, give you a way to measure your success and give direction to your users.A call to action usually involves something along the lines … [Read more...]