Why does your website need a call to action? You need to make sure that your readers know what to do once they’ve viewed all of your information. Otherwise it may be unclear to them what action they should take. A call to action will focus your site, give you a way to measure your success and give direction to your users. A call to action usually involves something along the lines … [Read more...]
Web Design – More Than Just Good Looks
Before having your website designed or re-designed, it’s helpful to have a basic understanding of good design practices. Everyone wants a website that looks good, but looks aren’t everything. You need a website that conveys your message clearly and makes it easy for your customers to buy from you. These are probably the three most important aspects of web design that may mean the difference … [Read more...]