Just because you built a Facebook page for your business doesn’t mean fans will find you. You have to promote it. There are many ways to do it, but here are a few very easy ways that maybe you haven’t thought of.
The short answer, is absolutely yes. You need to have a Facebook Page setup for your business. Since it’s birth, the number of unique visitors to Facebook has doubled every year and it’s not slowing down. In terms of the amount of traffic Facebook gets, it’s already surpassing Google.